Pay Per Click Management

Take advantage of the latest ad features and networks that capture your audience and perform.


Google Ads For Lead Generation

Google's machine learning ads (formerly Adwords) present the best performing ad combination to your ideal prospect, the machine learning PPC service. And with four different bid strategies to choose from, it's easy to get business leads from Google and focus on delivering results.


Microsoft Advertising Pay Per Click Management

Microsoft's search network tends to bring a higher conversion rate than Google Ads, so don't overlook it just because search volume isn't as high. Advertise on Bing with Microsoft Advertising.


Retargeting Ads

Follow up with qualified prospects who leave your site and have not engaged yet. Target prospects who fit the profile of your ideal prospect and have not yet been to your site.


Most of my phone calls are from really good contacts… perfect, I should say. In fact, all of the calls this week came from really good potential buyers. Yesterday, I received a call from a female scientist who is going to South America to study bats (yes, bats)…

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PPC Management Consultation

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Google Ads PPC Management Case Study

This client came to us due to challenges from their previous agency. Their goals:

  • Increase leads for their main product
  • Increase brand awareness

Our work involved upgrading their Google Ads campaigns for search, display networks and remarketing. Here's a KPI view of our work with them.

Conversions from Adwords

These are form fill leads and phone call leads, not including smart goals.

Adwords Cost per Conversion

Adwords Leads Conversion Rate

Ad Spend

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Natural Progression of our PPC Managed Campaigns

Evaluate your current PPC Campaign

We evaluate your current PPC campaign to identify the exact cause of the problem and put a plan together to correct it. 

Recommend the best way to proceed

Based on your goal, budget, marketing and sales operations, we make our recommendation to you.

Engage your ideal prospect

We engage your ideal prospect within budget and take advantage of machine learning capabilities. 

 

Optimize for maximum results

Optimize ads and landing pages until the desired results are maxed out.

Block unwanted prospects from seeing your ad

Negative keywords is merely one way to prevent ads from being shown to unlikely prospects; after watching your campaign we'll know a lot about how to block unqualified prospects. 

Track Results With KPI Reporting

Key performance indicators tell us and you whether your campaign is doing better or worse each month. We provide regular KPI reports with actionable recommendations for all pay per click ad campaigns.

Put our pay per click management experience and attention to detail to work.

Free PPC Management Consultation

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770-277-3546

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