Exploit Online Demand » conversion rate optimization

In Search of a Conversion Based Web Design Company

Tom Shivers — Thu, 20 May 2010 16:09:57 +0000

There are many aspects of Conversion Rate Optimization (CRO) that SEO Companies address effectively: testing headlines, the call to action, content, images, etc. But, there is an aspect of CRO that SEO firms don’t address well: web design. This element can make a big difference to increase conversions, but most web developers and businesses are [...]

In Search of a Conversion Based Web Design Company is a post from: Exploit Online Demand, a publication of Capture Commerce

AiMA Event Recap – Recognizing the Value Beyond the Click to Conversion

Jon Davis — Thu, 26 Jun 2008 16:50:23 +0000

The Atlanta Interactive Marketing Association (AiMA) held their monthly meeting last night. The topic of the night: recognize the value of online marketing efforts beyond the simple click to conversion metrics that are so common in our industry. The truth of the matter is search is responsible for much more business than it gets credit [...]

AiMA Event Recap – Recognizing the Value Beyond the Click to Conversion is a post from: Exploit Online Demand, a publication of Capture Commerce