global ecommerce

Although the US and Canada lead the world in ecommerce spending, other countries are increasingly shopping online. By 2014, global ecommerce spending is projected to increase more than 90 percent. A sizable portion of that growth is expected to come from Latin America, where the amount spent online is projected to more than double.

If these projections are accurate, annual ecommerce spending, in billions for 2014 will be:

  • North America $202.8
  • Western Europe $166.5
  • Asia-Pacific $93.2
  • Latin America $27.1
  • Eastern Europe & Russia $27.0
  • Australia $4.9
  • Africa & The Middle East $3.0

Source: Inc. December 2010/January 2011


Tom Shivers
Tom Shivers

I'm a ecommerce SEO consultant and President of Capture Commerce. I've managed digital marketing campaigns for scores of clients since 2000 and found that every business is unique with its own challenges and opportunities. When I see that I have contributed to the success of a business by helping them grow, it makes me feel awesome! That’s the coolest thing and I’m so thankful for the opportunity to do this.

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