May 26 2014

6 Online Marketing Mistakes By People Who Hate Technology

Category: businessTom Shivers

not-so-happy-userEver had an anti-computer or anti-technology moment? I had one recently when a program I was using “hijacked” my computer and stalled my progress for a few seconds – very annoying!

But some people are in a perpetual anti-technology moment when it comes to marketing their business online. They feel like it is a necessary thing to do today but seem to be annoyed by it all.

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May 12 2014

4 Ways To Optimize Content For Conversion

Category: organic seoTom Shivers

Last year a colleague of mine and I put on a SEO Bootcamp where we covered many different topics from beginner level to pro. One of my topics was optimizing content for conversions. Here’s a video snippet of that piece (the audio isn’t great but adequate):

Content that gets a decision: Continue reading “4 Ways To Optimize Content For Conversion”

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