Sep 25 2008
Is Your Content Worthy Of A Top Ranking?
Believe it or not, this is the question that Google is asking about your website. Could it be that Google really wants to provide its users with quality choices for every search request?
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Sep 16 2008
Adwords: New ‘First Page Bid Estimates’ Means Higher Prices
Over the next couple days Google will be changing aspects of their Adwords algorithm that will likely have an effect on every advertiser currently using Adwords. Quality Score will now be determined in real time, no keywords will be marked ‘inactive for search’ and most importantly ‘minimum bid’ will be replaced by ‘first page bid’. The last change is likely to have the greatest effect on advertisers.
Continue reading “Adwords: New ‘First Page Bid Estimates’ Means Higher Prices”
Sep 04 2008
Evaluate Your Site’s Backlinks
If you aren’t familiar with the terms in this video, you can get an explanation of them as well as more indepth info from my article 3 SEO Resources To Evaluate Your Backlinks.
Sep 02 2008
Use Twitter for Brand Management and Market Research
What if finding out what your customers are saying about your service or product was as easy as typing in your company name or product into a search bar? Once searched, you met with real customers talking in real time about your company and products. With Twitter this is possible. Using the search tool for Twitter, you can search all the Tweets made by every user in the Twitter network in real time. This can be a very powerful tool for your company to leverage in managing your brand online. Imagine that your company rolls out a new product and you want to see how it is being received by the public. Simply search Twitter for the name of the product and see if people are talking about it. If people are talking on Twitter about it you will see in real time what they are saying. If your customers are having any problems with the product you will know right away and can send them a message as to how best solve their problem. You Continue reading “Use Twitter for Brand Management and Market Research”
