Local search engine marketing Atlanta, local search advertising, SEM

Metro Atlanta Search Engine Marketing
Funnels Local Customers to Your Website

Local search engine marketing is vital for businesses who know their prospects are using the search engines to find their products or service within a given area.

Whether it's business-to-business or retail, organizations are engaging in local search advertising because it:

Reaches a local target audience within a specific geographic location - without wasting resources on nationwide campaigns that might well be irrelevant
Saves money on the yellow pages by moving marketing dollars to targeted Internet sites
Delivers busy prospects who are searching for local destinations, directions and transportation
Creates and updates coupons easily, verifying return on investment
Connects with growing mobile search usage

There are various avenues and options to implementing a local search engine marketing campaign depending on your business objectives and the target audience. Most companies think their business objectives are easy: get top listings for their most important keyword. That is probably true, but implementing a campaign to achieve that goal will likely involve much more than the marketing person has thought about. That's where Capture Commerce comes in. Once we understand what you want to see happen and who your target audience is, we'll recommend the best ways to get you there.

Look how we were instrumental in transitioning this Atlanta B2B company's marketing to the Internet.

Some options:

Google Maps and Yahoo Local - Basic business listings, and paid listing options are available. For a business listing in Google Maps and Yahoo Local, send us your info.

Local SEO - Gain top rankings in the natural or organic search engine listings for keywords that also contain a city or region name (i.e. "Atlanta SEO specialist").

Pay-per-click advertising - We'll create and place ads strategically on the Internet where people are looking for products and services within a given local area. When someone clicks on your ad, it sends them to your website and only then are you charged for the ad listing.

Pay-per-call advertising - Similar to the pay-per-click advertising model, except having a website is not necessary. When someone calls the number on your ad, only then are you charged for the ad listing.

Local Directories - Listings and links in various online directories, including online yellow pages targeted to your locale, online yellow page advertising.

Fixed placement buys - We'll create and place ads strategically on Internet sites where people search for products and services within your local area.

Whether you're looking to drive traffic to your site, fill your sales funnel with prospects or increase revenue - or all of those - Capture Commerce has the expertise to help you meet your Internet marketing goals. Just let us know how we can help.